Bart Baker, arguably the most famous American social media influencer in China, is releasing a series of nonfungible tokens, or NFTs, in collaboration with Define Art.

Baker, who has around 24 one thousand thousand followers beyond multiple Chinese social media platforms, volition auction eight unique NFTs equally part of the collaboration. One of the NFTs, chosen "The Bart Baker Experience," volition allow the winner of the auction to make a video with Baker that volition exist circulated on social media and minted into an NFT. The other seven auctions will exist for Baker's most popular videos minted in NFT format.

Commenting on his collaboration with DeFine Art and the growth of NFTs, Bakery said:

"NFTs are gaining massive adoption in western markets, but have not yet gained meaningful traction in Asia. With this NFT drop in partnership with DeFine Art, not only do I want to change that, but too exercise information technology in an innovative way by launching the start video in NFT class."

Define commented:

"The partnership with prominent Asia influencer Bart Bakery could be the early on indicate of an Asia NFT boom that has emerged in the West."

Baker rose to fame on YouTube past creating parodies of famous pop songs. Despite having more than 10 million followers, Baker abased YouTube iii years ago afterward the platform reportedly removed him from the Google Preferred plan, which impacted his earnings and view rates. Since then, he has been churning out content for Chinese social media platforms like Kwai and Douyin.

Define Art markets itself as Asia'south first decentralized NFT platform, with a focus on digital fine art, music, videos, gaming and collectibles. The platform officially launched earlier this month with several high-profile creators, including Baker and S Korean creative person and animator Mari Kim.

Define is working to establish an NFT ecosystem in Asia at a fourth dimension of heightened interest in digital art and collectibles. The platform aims to mirror OpenSea, a leading NFT marketplace that recently received $23 1000000 in funding from Andreessen Horowitz and other prominent investors.

Every bit Cointelegraph previously reported, the NFT marketplace quadrupled in size in 2020 and appears to be growing significantly this year as well. That growth is exemplified by the recent auction of "Everydays: The Starting time 5000 Days," a digital artwork that raised $69.3 meg on Christie'south earlier this month.